Legal updates and opinions
Post Author
News / News
Amazon Brand Registry Registration
With Amazon hitting South African shores in 2024, South African vendors can register their products ahead of time.
Vendors can also register their brands with Amazon Brand Registry which we recommend be done.
Further information can be found at Amazon Brand Registry Registration which includes the easy steps to enrol your brand, which needs a registered or pending trade mark.
The enrolment is done by the brand owner who must provide the following information:
- brand name which has a registered or pending trade mark which appears on the products or packaging together with images;
- the trade mark registration or application number; and
- a list of product categories where the brand should be listed eg. clothing, electronics or sporting goods.
The benefits include protecting your intellectual property, managing product listings, getting access to tools to help protect trade marks and reporting and removing counterfeit or unauthorised listings.
Get in touch with the Werksmans IP team for more information and also to ensure that your trade marks are registered or that new applications are in place to register with the Amazon Brands Registry.
Latest News
When can you set your mind at ease? Tax and the prescription issue
by Doelie Lessing, Director and Head of Tax and Private Wealth, and Robyn Schonegevel, Associate SARS is generally prohibited from [...]
What you need to know now to protect your brand in China
by Donvay Wegierski, Director Brand owners take note. Effective 2027 China will amend its Trade Mark Law. Efforts to curb [...]
A tale of two disaster declarations
by Naledi Motsiri, Director and Nothando Nyoni, Associate In recent years, South Africa has declared two national disasters aimed at [...]
Substance over form: Structuring black private equity funds under the B-BBEE framework: The importance of active management
by Dylan Cunard, Director 1. Introduction 1.1. The growth of black-managed private equity ("PE") funds in South Africa is a [...]
Making South Africa home?
by Doelie Lessing, Director and Head of Tax and Private Wealth, Luke Magerman, Senior Associate and Mike Searle, Candidate Attorney [...]
Trust regulation to be overhauled
by Ernest Mazansky, Director, Werksmans Tax (Proprietary) Limited Introduction On 7 August 2026 a draft Bill, the Regulation of Trusts Bill, 2026 [...]
